Mesoestetic is a Spanish skincare brand that has been gaining popularity worldwide for its high-quality and effective skincare products. The brand has been expanding its reach in various markets, and one of its target markets is Thailand.
According to a report by Euromonitor International, the Thai skincare market is expected to grow at a CAGR of 6.8% between 2020 and 2025. The report also notes that Thai consumers are becoming increasingly aware of the importance of skincare and are willing to invest in premium and high-quality products.
Mesoestetic has recognized the potential of the Thai market and has been actively expanding its presence in the country. The brand has been working with local partners to increase its distribution channels and offer its products to a wider consumer base in Thailand.
In an interview with Cosmetics Design Asia, Joan Carles Font, CEO of Mesoestetic, stated, "Thailand is a key market for us in Southeast Asia. With a population of nearly 70 million people and a strong middle class, there is significant potential for growth in the skincare market in Thailand. We are committed to bringing our high-quality products to Thai consumers and expanding our presence in the country."
Experts in the beauty industry have also recognized the potential of the Thai skincare market. According to Wiyada Tanawattanacharoen, Research Analyst at Euromonitor International, "Thai consumers are looking for high-quality, effective, and innovative skincare products. There is a growing demand for premium and natural skincare products, which presents an opportunity for international brands like Mesoestetic to establish a strong foothold in the market."
Mesoestetic has been launching new products tailored to the needs of Thai consumers. For instance, the brand has recently introduced its Ultimate W+ Whitening Cream, which contains Thai white ginger extract known for its brightening properties.
In conclusion, Mesoestetic is well-positioned to capitalize on the growth potential of the Thai skincare market. With its high-quality products and focus on tailoring its offerings to local consumers, the brand is likely to see continued success in the country. As Thai consumers become more aware of the importance of skincare and demand high-quality and premium products, Mesoestetic's expansion in Thailand could result in significant growth for the brand.
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